Planning4Profit

If you’re searching for innovative ideas to help grow your business, you’re in the right place! The Planning4Profit training and education series focuses on getting more prospects, understanding solution-based selling, and improving negotiating skills.

How to Move Ideas Into Action: Session 4

by Mark Frasco December 8, 2010 Business
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Market strategy, moving ideas to action… the process of strategic planning and action is often times a daunting task. So much so that leaders get tired or frustrated and lose focus or the energy to complete the effort, causing a lack of confidence in our business growth efforts. There are times when organizations need a [...]

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Expectation Impacts Outcome When You Negotiate: Session 4

by Bill Garcia December 1, 2010 Business
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Seems easy, right? I expect to make a hole-in-one, I will. I expect to win the lottery, I do. Is that really the message? Clearly not! We all know that we can’t impact the physical world with our thoughts …. or can we? Though I’m still not convinced I can change the size of my [...]

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The Golden Rule of Negotiation: Session 3

by Bill Garcia November 15, 2010 Business
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Children negotiate EVERY DAY on school playgrounds around the world — even though they have no capital or training. That’s because children intrinsically understand the Golden RULE of Negotiation: Never GIVE anything without GETTING something in return. On the playground, this “giving/getting” means “You can try my Game Boy if I can read your comic [...]

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Creating Value When Selling By Solving Business Problems: Session 3

by Scott Anschuetz November 8, 2010 Business
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Problems are the key to your success in moving deals along quickly in your pipeline. Yes, problems, not the ones you may first think of when I say problems in your sales opportunities. But nonetheless, problems are where we can build differentiated value. I want you for a moment to list your strongest asset or [...]

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The Sales Continuum: Session 3

by Mark Frasco November 1, 2010 Business
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The idea of division of labor in business is well documented. On the supply-side of our businesses, we have warehouse managers and shipping clerks, we have CFO’s and bookkeepers. Each has specific roles and learns to specialize on specific tasks in order to improve efficiencies. Processes are well defined, job descriptions are tightly written and [...]

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Building Credibility With Your Prospects: Session 2

by Scott Anschuetz September 8, 2010 Business
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How many times in your career as a salesperson have you come across prospects with this attitude: “I don’t know you, I don’t know your company. I don’t know your products or solutions, and I don’t know why I would ever NEED to.” Sound familiar? How much time do we have to establish credibility with [...]

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Business Growth Challenge: Session 2

by Mark Frasco September 8, 2010 Business
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A Harvard Business Review article tells us that businesses lose on average between 15% and 25% of last year’s business each year. On top of that, businesses expect to INCREASE sales over the previous year, resulting in a big growth goal. And yet most businesses do not have a business growth process in place to [...]

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Stand on the Foundation Others Built for You When Negotiating: Session 2

by Bill Garcia September 7, 2010 Business
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Many business people have never been in a position where they had to negotiate. And when they do – they don’t know where to start. Our advice for them is to stand on the foundation that others built for them. Do what their parents encouraged years ago — just be willing to try. Watch this [...]

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An Introduction to Negotiation

by Bill Garcia September 7, 2010 Business
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Bill Garcia, Partner at TableForce, Inc., addresses topics such as, what negotiating means and the settings it applies to; the stages of negotiation and how to manage the overall process; various tactics and strategies to help produce a favorable negotiation outcome; what is meant by a “win-win” outcome and its importance to the overall success [...]

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An Introduction to the Concept of Research Marketing

by Mark Frasco September 7, 2010 Business
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Mark Frasco, founder/president of COACT Associates, Ltd., lays the foundation for this informative series of videos. He recounts how he came into the business of helping companies develop and implement a prosperous business growth process. Mark Frasco has dedicated himself to building and revitalizing organizations. His unique combination of practical experience as a business leader [...]

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