One of the biggest misconceptions in business today is that your brand is your logo. Your logo can help you communicate or advance your brand, but it is not your brand. Your brand manifests itself in the buyer’s mind through a series of impressions that are created by interacting with your organization – people, processes, […]
If you’re searching for innovative ideas to help grow your business, you’re in the right place! The Planning4Profit training and education series focuses on getting more prospects, understanding solution-based selling, and improving negotiating skills.