The biggest mistake that both junior and senior sales people continue to make is investing their time and company’s resources in prospects that are never going to buy. Typically, prospect qualification has focused on answering the question can they buy. This usually relates to identifying who has the power to make the buying decision and […]
Whether you’re selling communications, physical security, AIDC, or networking products, you need to learn how to demonstrate their value to potential end-user customers. In this section, industry experts will show you how to do it.