Marketing

Marketing is the best way to extend your reach to prospective and current customers. This is your resource of marketing ideas for VARs, resellers, solution providers, integrators, business partners and dealers who are marketing a business. Read our blog posts to help improve your next marketing campaign. Topics include direct mail marketing, e-mail marketing, advertising, social media, branding, telemarketing, Personalize URL (PURL) campaigns, trade show presence, event planning, press releases and more. Learn about the stages of developing a marketing plan, how to begin marketing research, creating a marketing strategy and more.

ShoreTel Social Media Contest

by Elizabeth Tarry February 25, 2015 Business
ShoreTel

Join ShoreTel in Orlando for FREE! During the next month, ShoreTel is giving away four free registrations to ShoreTel One 2015, along with two free nights at the Gaylord Palms Resort for each free registration! All you have to do is share a Tweet each week on your company Twitter handle to be entered into […]

Highlights from TEAM Polycom 2015

by Jimmi Leigh Griffin February 18, 2015 Business
Polycom

Last week, I attended my first TEAM Polycom conference in Orlando, FL. It was also ScanSource’s first year as an official conference sponsor. It was an action-packed week with lots to take in so it was hard to boil this list down to just a few highlights, but here goes… Polycom CEO Peter Leav interviews […]

ScanSource Services Group’s Email Best Practices (3 of 3)

by Emily Joyner February 2, 2015 Marketing

In Parts 1 and 2 of our Email Best Practices series, you learned the basics of creating a successful email marketing campaign. (If you haven’t read those yet, make sure to go back and take a look at all the great facts and tips!) In this third and final installment, we’ll teach you how you […]

ScanSource Services Group’s Email Best Practices (Part 2)

by Emily Joyner January 26, 2015 Marketing

In our last post, you learned why email marketing is worth the investment, now it’s time to learn how to create and execute a successful campaign. In this post, Part 2 of 3 of our Email Best Practices, you’ll find facts and figures that prove the importance of grabbing and keeping the attention of your […]

ScanSource Services Group’s Email Best Practices

by Emily Joyner January 20, 2015 Marketing

When it comes to executing an Email Marketing campaign, it’s all about understanding the basics. A successful campaign requires thought, understanding, and research. Here at the ScanSource Services Group, we understand that you need to focus on running your company, so we did the research for you. Below is Part 1 of 3 of our […]

More Happens. With ScanSource.

by Angela Diamantis January 8, 2015 Business

ScanSource Communications is excited to announce the launch of our new branding campaign “& MORE”. This platform boldly celebrates our commitment to providing MORE by helping our partners choose, configure, and deliver the industry’s best products across almost every vertical market in the US and Canada, Latin America and Europe. & MORE reinforces that we’re […]

Telemarketing Tip Sheet

by Emily Joyner November 25, 2014 Business

The other day I received a phone call from a telemarketer. Working in marketing, I understand the process and purpose of telemarketing, so I usually give these callers a chance to pitch whatever they might be calling about. With this call, though, I lost interest in the first few seconds. Know why? Because I could […]

10 Statistics That Can Help You Increase Your Email Marketing

by Amanda Williams September 16, 2014 Business

Many people think of email blasts as a quick and cheap method of getting their message out and driving leads, but the reality is that email blasts need just as much thought and time put into them as any other marketing vehicle. And that includes researching and understanding your audience. While there is no one […]

Distance Doesn’t Have to Be the Enemy

by Alex Britt September 10, 2014 Management

Every company with multiple locations knows that distance is the enemy. Whether you are trying to contact employees in the next state, opposite coast, or across the world, distance causes some major issues. A CEO will likely struggle to grow the company, drive business value, reduce costs, and attract and retain top talent if he […]

April 2014 Discounts from ScanSource Services Group

by Amanda Williams April 1, 2014 Business
Avaya GreenCloud Polycom ShoreTel

ScanSource Services Group is FUELING your business with exclusive discounts to help you MAXIMIZE your business this year!  Check back each month for new discounts.  Read about the April discounts below: CLOUD SERVICES Get an extra 2% discount when you sign a new Green Cloud deal through ScanSource Services Group!  Green Cloud Technologies is a […]