WebRTC—designed to deliver voice and video communications via built-in browser support—has emerged as an ideal way for business users to communicate in realtime with colleagues, partners and customers. In fact, 43 percent of enterprises either currently use WebRTC or plan to in the next 12 months, according to the “2014 WebRTC State-of-the-Market Report.” Although the […]
Marketing is the best way to extend your reach to prospective and current customers. This is your resource of marketing ideas for VARs, resellers, solution providers, integrators, business partners and dealers who are marketing a business. Read our blog posts to help improve your next marketing campaign. Topics include direct mail marketing, e-mail marketing, advertising, social media, branding, telemarketing, Personalize URL (PURL) campaigns, trade show presence, event planning, press releases and more. Learn about the stages of developing a marketing plan, how to begin marketing research, creating a marketing strategy and more.