As readers of this blog know, I have been travelling to conferences to attend, speak, and have in-depth discussions. One item I am talking about, and asking about, and interfacing with people about is NFV. Everyone gets that NFV can reduce CAPEX and OPEX. The telcos get it, and believe me, the vendors get it […]
Marketing is the best way to extend your reach to prospective and current customers. This is your resource of marketing ideas for VARs, resellers, solution providers, integrators, business partners and dealers who are marketing a business. Read our blog posts to help improve your next marketing campaign. Topics include direct mail marketing, e-mail marketing, advertising, social media, branding, telemarketing, Personalize URL (PURL) campaigns, trade show presence, event planning, press releases and more. Learn about the stages of developing a marketing plan, how to begin marketing research, creating a marketing strategy and more.